This September, in celebration of our 10th publication, Becoming Press presents: “ Πάμε Βενετία” — a hang-out and conference featuring many authors and collaborators of Becoming Press, in Venice, Italy. ✱✱✱  
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Semiotics of the End: Essays on Capitalism & the Apocalypse (2025)



by Alessandro Sbordoni


Metadata

       Dimensions: 11x18cm 
       Binding: Perfect Bound 
       Pages: 118pp.
       ISBN: 978-9925-8118-6-1 [print]
       Paper: 300g/m2 Tintaretto Ceylon &  80g/m2 Munken White
       Language: English
       Released: 20th September 2025

       Author(s): Alessandro Sbordoni, Matt Bluemink
       Illustrations: Palais Sinclaire
       Layout & Typography: Polymnia Tsinti


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About

Having been originally published, in its first edition, by Institute of Network Cultures in Amsterdam, Becoming Press has prepared, at the author’s request, a second edition of this work, which includes an afterwork written by Matt Bluemink, to whom we attribute the term “anti-hauntology”. This second edition was published October 2024, but has now been redesigned once again, as a second version of the second edition, in September 2025. The text is identical in every way, including the pagination, but the presentation has been developed and improved. 

“Unlike its Christian predecessor, the eschatology of capitalism hits different. 

In place of locusts, plagues and horse riders, the end appears to us as rising sea-levels, nuclear war, or A.I. uprisings. While this impending doom ought to frighten us more, it has become blasé, even comedic, for capital has captured our teleological imaginations, and has sold our demise right back to us; as we suspend our belief in its existence, our entire relationship with the future has changed. 
        Yet, where Mark Fisher’s cancellation of the future leaves us feeling helpless, the work of Alessandro Sbordoni attempts to reverse this hauntological approach through a restoration of the potenza of the future as a nothingness that nonetheless haunts the present; feedback from the future guides the present. If there is an end, it is also a beginning, which means the future is still up for grabs. 
        This book contains thirteen essays reflecting on capital’s relationship with its own end, from cultural analyses of Britney Spears, Donnie Darko or the Internet’s backrooms, to strategic theories that frame culture as a series of weapons to be used to subvert and change the cultural hegemony of our time, and ward off the ghosts of the past.”